August 2017 Two Wheeler Sales – Snapshot

~19 Lakh two wheelers were sold in Aug’17! The Two Wheeler Industry grew by a healthy 14.6%. Honda grew at a massive 25.72% and neared Hero Moto Corp’s volumes. Honda is now closest to the Top Slot! However, the fastest growing OEM was Piaggio – Aprilia SR150 just elevated the brand to profitable levels.

January 2017 Two-wheeler Sales – Snapshot

Snapshot:

  • Two-wheeler brands under pressure and the industry de-grew by 7% YoY in Jan’17.
  • The biggest gainer was Piaggio. Aprilia SR150 has been accepted well and fueling the growth for the Italian OEM.
  • Luxury Bike Manufacturers reeling badly due to ‘Demon’itization. Harley & Kawasaki saw double digit degrowth.
  • However, Scooters saw a tough time in Jan’17. The segment saw sales falling down by 15%!

1

Like cars; we have done segment-wise OEM ranking.

Top selling Motorcycle OEMs of Jan’17 –

2

Top selling Scooter OEMs of Jan’17 –

3

Top selling Moped OEMs of Jan’17  (only 1 OEM selling Mopeds!) –

4

Indian 2 Wheeler Sales Figures – Dec 2016

2w
OEM-wise sales data (Source: AutocarPro)

Model-wise Sales Statistics:

1

Top 25 Two Wheelers for Dec 2016 –

2

Snapshot:

  • Mahindra 2 Wheelers degrew by 85.62%!!! Lesser said the better for this Indian OEM. Need fast-track progress in bringing new products from Mahindra (inspiration from BSA & Java motorcycles will help).
  • Honda is literally surviving on Activa’s performance. While Activa stood on top of the table; it was the only offering from Honda in Top 10 selling Two-wheelers!
  • Almost 42% of the TVS’s sales is contributed from Moped sales! XL Super has no immediate competition and has grown significantly in number over the years.
  • In the Top 5 selling models – 2 from Hero, 2 from TVS and only 1 from Honda!
  • Dominar dispatches have started from Dec’16 – 185 bikes offtake done in the first month.
  • Triumph has more offerings (products) in India when compared to Hero Moto Corp! While even with 20 models on sale; Triumph managed to sell only 84 units.
  • Aprilia SR150 on the sprint of reviving Piaggio’s fate in Indian soil. The product has been accepted well and has definitely shown promise.
  • Royal Enfield seems shielded from all kinds of adverse market scenarios – even Demonitization couldn’t shake the steller performance of this growing two wheeler manufacturer.

Indian 2 Wheeler Sales Figures – Nov 2016

Nov’16 was nothing but disastrous for the 2-wheeler Industry. ‘Demon’itization impact on the business was catastrophic and the Big 2 (Hero & Honda) degrew respectively.

PS: Mahindra 2 Wheelers witnessed a massive 90% degrowth. The company is currently clueless on what steps to be taken to revive sales. Though the acquisition of BSA & Jawa motorcycles has raised a lot of expectation from the Indian OEM; it will be an extremely time consuming process. We’ll have to wait and see how the Mahindra dealers will survive the tide ahead.

1
OEM-wise sales data

Model-wise Sales Statistics:

2

Top 25 Two Wheelers for Nov 2016 –

2

2 TVS offerings in the Top 5 stable! Indeed a good time for the Chennai based Two Wheeler manufacturer.