~19 Lakh two wheelers were sold in Aug’17! The Two Wheeler Industry grew by a healthy 14.6%. Honda grew at a massive 25.72% and neared Hero Moto Corp’s volumes. Honda is now closest to the Top Slot! However, the fastest growing OEM was Piaggio – Aprilia SR150 just elevated the brand to profitable levels.
Nov’16 was nothing but disastrous for the 2-wheeler Industry. ‘Demon’itization impact on the business was catastrophic and the Big 2 (Hero & Honda) degrew respectively.
PS: Mahindra 2 Wheelers witnessed a massive 90% degrowth. The company is currently clueless on what steps to be taken to revive sales. Though the acquisition of BSA & Jawa motorcycles has raised a lot of expectation from the Indian OEM; it will be an extremely time consuming process. We’ll have to wait and see how the Mahindra dealers will survive the tide ahead.
Model-wise Sales Statistics:
Top 25 Two Wheelers for Nov 2016 –
2 TVS offerings in the Top 5 stable! Indeed a good time for the Chennai based Two Wheeler manufacturer.
Similar to Region-wise sales data which was published previously for cars (link); find here the 2 wheeler sales data. Much to our surprise; we saw significant variance in the state statistics of 2 wheeler sales when compared to cars.
The 2 wheeler Industry had a double digit growth of 10% in the first half of the Financial Year 2016-17. 2 wheeler sales is poised to cross 1 crore units this FY!
West emerged as the Top Zone and contributed to over 30% of the national sales volume. It also grew by 30% in the second quarter.
South was close and lost out to West in the second quarter. Tamil Nadu emerged to be the biggest market in South Zone.
North saw a dip in overall volumes in Q2 and stood 3rd in overall Zone-wise ranking.
A look at %Contribution to the State’s numbers and Country’s volume –
Take a look at the Rank of these states basis H1 sales statistics (4wh sales rank also mentioned for comparison) –