Bajaj Auto unveils the all-new 2018 Avengers

Bajaj unveiled the latest avatars of its cruiser offering ‘Avenger’ –

  • Avenger Cruise 220 and Avenger Street 220 gets an all-new 2018 look
  • Both models get new all new LED DRL headlamps, visors, digital consoles and graphics.
Matte Black

The Avenger 220 Cruise comes with a new classic design headlamp with integrated LED DRL’s flanking the sides. The windshield also gets contemporary styling. The new console incorporates a blue coloured backlit full function digital display.

The Avenger Street 220 boasts of an all new roadster design headlamp with LED DRLs incorporated in the bottom section, a bikini fairing and roadster style rear grab. Matching the look of this bike is an amber coloured backlit full function digital display.

Both the 220 cc bikes come with a completely revised tail fender and an all new halo-effect tail lamp. The rear suspension has been improved with 12 % additional travel whilst retaining the tight wheel and fender packaging of the cruiser style. Avenger Cruise 220 will be available 2 classic colors, Auburn Black and Moon White. Avenger Street 220, on the other hand, will come in contemporary and stylish Matte Black and Matte White colors.

Matte White

These technical specifications have been retained. The Avengers come with Bajaj’s trusted 220 cc DTS-i engine to deliver – 19 PS power and excellent low to mid-range grunt with torque of 17.5 Nm. Both bikes come with an oil cooler to ensure all day riding irrespective of external conditions.

Commenting on the launch Mr. Eric Vas, President – Motorcycles Business, Bajaj Auto Ltd, said “Avenger created and leads the Cruiser bike segment in India. The 2018 Avengers break new ground in the evolution of this style. With its distinctive appearance and rich ride performance, the Avenger 220 shall continue to be the gold standard for Cruiser bikes in its class well into the future.”

The Avenger Cruise 220 and Street 220 both will be priced at Rs. 92,954/- (all Ex-Showroom Maharashtra).


KTM Duke 390 now available in White!

Yes, KTM which is already famous for its orange avatars, has launched the white Duke 390 for 2018. The 390 Duke comes packed with 43.5 Ps of power and 37 Nm torque and a host of features
such as a trellis frame, all-LED headlamp, multifunction TFT display, open-cartridge suspension by WP.
Safety is ensured by the presence of large dual disc brakes (320mm/230mm front/rear) and ABS by

KTM Duke 390 was recently chosen as the 2018 ‘Indian Motorcycle of The Year’ by a jury of 16 eminent automotive journalists.

Speaking on the occasion Mr. Amit Nandi President (Probiking) said “KTM has been amongst the fastest
growing motorcycle brands in the country. The new generation of KTM Dukes launched last year have
been extremely well received and with this new color variant we have broadened the choices available
for our customers.” Bookings for the white color variant of the KTM 390 Duke have begun across the 400+ exclusive KTM showrooms in the country.

Bajaj Auto launches new Discover 110 & 125

(L-R) – Mr. Eric Vas, President – Motorcycle Business & Mr Sumeet Narang, VP, Marketing, Bajaj Auto, at the launch of new Discovers 110 & 125

Bajaj Auto today announced the launch of new executive Discover 110 and Discover 125.  With new looks, enhanced performance and a double LED DRLs (Day Running Lights) headlamps. Commenting on the launch Mr Eric Vas, President (Motorcycles), Bajaj Auto Ltd., said, “Bajaj has made a significant impact in the 100 cc segment with the Platina Comfortech & CT 100. The new Discover 110 and 125 bring first time ever features to customers in the 100-125cc segment for a premium experience. The Discovers shall attract a whole new set of customers who desire the benefits of modern technology.”

The new Discovers comes with an unique LED DRL headlamps which is a category first in the executive segment.  The Discovers also carry an all new digital speedometer seen so far only in premium segment bikes. Both Discovers come with new long stroke engines that pack in better torque and power. The newly launched Discover 110 is equipped with advance 4 stroke, air-cooled, single cylinder 115.5cc DTS-I engine which delivers 8.6 Ps power and 9.81 NM torque. On the other hand, Discover 125 is geared with advance 4 stroke, air-cooled, single cylinder 124.5cc DTS-I engine which delivers 11 Ps power and 11 NM torque. The Discover duo are also fitted with 16% longer suspensions and extra cushioned seats for better rides.

Discover 110 will be available at a price of Rs 50,496 (Ex-showroom Maharashtra) while the Discover 125 will be available at a price of Rs 53,491 and Rs 56,314 for drum and disc version respectively (Ex-showroom Maharashtra).

Both the options will be available in three colours – Black, Red and Blue.

With the launch of the new Discovers, Bajaj Auto also showcased the new 2018 version of its performance motorcycles:

  • The 2018 Dominars now come in 3 new vibrant colors inspired by the terrains conquered and the golden alloy wheels.
  • The new Avenger Cruise 220 and Street 220 now come with a more contemporary look while retaining it definitive classical family silhouette.
  • The special Pulsar Black Pack edition in 150, 180 and 220 cc with an all new mean black look and sporty white alloys.
  • Bajaj V with a stylish backrest that adds to the pillion comfort of this solid motorcycle

Bajaj Auto – Sales Performance

In our endeavor of covering more segments, we present you the latest analysis – Sales Performance of Bajaj Auto (both 2 Wheelers & Commercials). You may think on why are we presenting the analysis of Bajaj Auto in particular. There are 2 reasons for it –

  1. To highlight the Exports Contribution to the OEMs sales. Around 42% of Bajaj’s Auto Overall Sales came from Exports (Apr-Dec 17)!
  2. Commercial Vehicle (3W Load+Passenger) Sales of Bajaj Auto is on a roll! Bajaj Auto registered the highest ever sales (Domestic+Exports) for commercial vehicles in Dec’17!

Let’s see how the numbers fared in Dec’17 –

*Overall Commercial Vehicle sales was 63,785 units (YoY growth of 187.1% and all time highest volume in a month for Bajaj)

YTD Volumes –

Owing to a good Q3 Performance (Oct’17-Dec’17); it came as the best quarter in terms of Commercial Vehicle Sales for the OEM! However, Two Wheeler Sales was disappointing (specifically domestic market). Will review the model wise domestic sales later in the month.

Statewise Two Wheeler Sales – H1 FY18

Thanks to our readers for the overwhelming response on the Statewise Car Sales report. We received multiple requests to share a similar report for two wheelers as well. We are happy to present the same with this post. The format of the reporting is very similar to our previous post and we have tried to add the additional analysis of the top 2 players in the Industry as a bonus.

Around 95,07,761 Two Wheelers were sold in the first 6 months of previous financial year (Apr’16-Sep’16) – source. The Industry volumes have grown over 10% and have registered a volume of 1,04,96,415 (over 1 crore bikes sold in the first 6 months of FY this year !!!). No wonder, India is the world’s largest two wheeler market.

Statewise & Quarterwise Two Wheeler Sales Data –

  • The Chronology of the Top 4 Zones is very similar to that of Passenger Car Sales.
  • However, some surprises seen in the Top states in South Zone. While Kerala topped the Car Sales for H1, It ranked 4th in South Zone for Two Wheeler Sales!
  • Though TN tops the ranking in South Zone; AP+Telangana is clearly ahead of TN in Two Wheeler Sales!
  • The number of Two Wheelers sold in Uttar Pradesh is humongous. It contributes to ~15% of Nations volumes! It also sells >44% more than the next biggest state in terms of Two Wheeler volumes (Maharashtra)!

Ranking of States basis volumes:

  1. The Top 10 states contributes to >70% of Nation’s Two Wheeler Sales!
  2. UP sells more two wheelers than Gujarat+AP combined! There is a saying in Indian Politics that the Party which has clear majority in UP can easily win national elections. The scenario is something similar here as well – The OEM with major Market Share in UP has a tremendous competitive advantage.
  3. The Zone Wise bifurcation Top 5 states is – West Zone (2 states), South Zone (2 states) & North Zone (1 state).

Hero v/s Honda

This is the most interesting competition the automobile industry will ever witness. We have been extensively covering this topic since a long time. The earlier detailed report on the same could be found here. Post the breakup with Hero, Honda has been very aggressive in terms of network expansion and the surge in Scooter sales have benefited Honda largely. Though Hero Moto Corp sold over 20% more than Honda’s volumes in the first 6 months; Honda has gained lead over Hero in majority states in the Indian market. It is surprising to see that Honda has overtaken Hero Moto Corp in 18 out 33 states in comparison here!

Currently Hero+Honda contribute to over 66% of India’s Two Wheeler Sales. The neck-to-neck competition of these two biggies is a sight to watch. However, the only sore point is that they are playing the game with dated products (Splendor v/s Activa). Any change in the trend will be interesting and how the OEMs respond will be the key differentiator to success.

August 2017 Two Wheeler Sales – Snapshot

~19 Lakh two wheelers were sold in Aug’17! The Two Wheeler Industry grew by a healthy 14.6%. Honda grew at a massive 25.72% and neared Hero Moto Corp’s volumes. Honda is now closest to the Top Slot! However, the fastest growing OEM was Piaggio – Aprilia SR150 just elevated the brand to profitable levels.