Indian Automotive Retail Figures – January 2019

FADA (Federation of Automobile Dealers Associations) released the January 2019 Vehicle Registrations statistics. Pl note that these are the vehicle registration data (delivery of Invoiced vehicles from dealers to end customers) and clearly indicates the vehicle sales movement. Otherwise we have always been tracking the vehicle offtake data (billing of vehicles from OEM to authorized dealers). As usual; we thank FADA for publishing the retail data and providing much realistic data about the actual sales of vehicles.

As seen above; all categories (PVs, 2Ws, 3Ws and CVs) saw positive sales growth — with total sales touching 15,65,150 units and the overall automotive industry a growth of 8.5 percent.

The passenger vehicle (PV) retail sales in the month was 2,71,395 units which was +34% MoM, compared to 202,585 units in December 2018. All thanks to the extensive discounts offered by all OEMs as part of liquidation of year end stocks. Do note that the OEMs have spiked up the discounts in the past 2 months for gaining traction.

Ashish Kale, president of FADA had released a statement mentioning, “As predicted, healthy inquiry levels seen in December finally showed signs of conversions with the year-end offers continuing in January, especially by PV OEMs which has helped the customer in making the final purchase. Consumers interest, which had remained buoyant has slowly but surely started converting to sales in better percentages. Although all the sectors on a monthly basis have shown signs of positive growth, 2W growth rates are not at a healthy high and are seen positive due to a huge de-growth in December. CV growth is flat and has substantially dropped from the high growth rate it had maintained through year to date.”

Honda City emerges as the Best Selling Sedan of Jan’19

  • After a long gap; Honda gets the Top Slot in the Best Selling Sedan category. Do note that Honda fared 3rd in the segment for the year 2018. City was the clear winner and sold over 1,600 units more than the second ranked Hyundai’s Verna.
  • Ciaz toppled to Third position in Jan’19. Nexa in overall is dealing with sluggish sales and Ciaz’s reducing numbers is adding to its woes. Do note that Ciaz sold 5,062 units in Jan’18 v/s 2,934 units sold in last month.
  • Yaris is thrown out of the Top 5 selling cars in the category. Seeing a Toyota badged vehicle sell lesser than the Skoda & VW is a big blow to the Japanese conglomerate.

XUV 300 Specifications_Revealed

Specification Chart – XUV 300

Mahindra XUV300 is slated to be launched on 14th Feb and it shall be the most important launch from M&M for the year. With this model Mahindra would want to re-establish its dominance in the SUV segment. The Compact-SUV space has caught up really well in the sub-continent and currently almost all OEMs are gunning to get a pie from this segment. M&M had burnt its fingers in the segment with the earlier offerings (Quanto, Nuvosport); however it is leaving no stone unturned this time to offer a product that could be touted as a benchmark in the segment. By seeing the features; it is surely raising a lot of eyeballs for the right reasons – The offering shall undoubtedly be the most feature rich product in the segment!

The XUV300 will be offered with a 1.2-litre petrol engine (110 BHP) and a 1.5-litre diesel (115 BHP). Both engine options are expected to be offered with a six-speed manual.

Variant-wise feature breakup (source: TheGadgetSpy)

Mahindra XUV300 W4
This is the base variant for the compact SUV and there seems to be quite a bit kit on offer at this level. The list comprises the following.
-Audio system with 3.5-inch display and four speakers (diesel only)
-Dual front airbags with ISOFIX child seat mounting points
-Electrically adjustable ORVMs
-Gearshift indicator
-Steering modes
-16-inch steel wheels
-Body coloured bumpers, door handles and mirrors

Mahindra XUV300 W6 variant
This is the mid-level variant for the XUV300 and in addition to the features of the base W4 variant, you also get the following.
-Keyless entry
-Steering mounted controls
-Wheel caps
-Silver finish on the grille
-Door cladding
-Black roof rails
-Spoiler with stop lamp

Mahindra XUV300 W8 variant
This is the top spec model for the compact SUV. Mahindra has really loaded up the vehicle in terms of features.
-Button start
-7.0-inch touchscreen infotainment system with navigation/Apple CarPlay/Android Auto
-Leather wrap for steering wheel
-ESP with hill hold, start-stop function,
-Dual zone climate control
-Cruise Control
-Reverse camera with guidelines
-Six-way adjustable driver’s seat
-Auto headlamps
-Electrically folding mirrors
-Mood lighting
-Heated mirrors
-17-inch alloy wheels
-Projector headlamps with LED DRLs
-Silver front and rear skids plates

Mahindra XUV300 W8 (O)
This is an optional variant for the top-of-the-line W8 model and adds some more safety features as well as cosmetic options over the W8 variant.
-Knee and side airbags
-Leatherette interiors
-Auto dimming IRVM
-Tyre pressure monitoring system
-Front parking sensors
-17-inch diamond cut alloy wheels
-Dual tone roof rails

Top 10 Selling Cars of January 2019

The Top 10 cars sold 1,42,730 units which was ~52% of the overall car sales in January 2019! Do note that 82 models are on sale in the Indian market as on date and the contribution of Top 10 denotes the affinity of Indian consumers towards the fast selling models. As a matter of fact; Top 25 models contributed ~85% of car sales!

  • The top 10 cars had 7 models from Maruti & 3 from Hyundai
  • The Top 5 Ranks were dominated by Maruti models
  • Alto again took the Top Slot and was the Best Selling Car in India for January 2019
  • Dzire came 2nd in Ranking and sold 19,073 units; while its sibling Swift sold 18,795 units.
  • Maruti has efficiently utilized the Heartect Platform on majority of its cars – Swift, Dzire, Baleno & now Wagon R all based on the same platform. This enables Maruti to attain high levels of cost efficiency that it has always been famous for.
  • i20 was the best selling Hyundai for January 2019 and stood 6th in the Best Selling Cars list! It was followed by Grand i10 & Creta which ranked 7th & 8th respectively.
  • However; Santro was missing from the list. Will it be able to fare in the list in coming months?