Swift at 35!

Maruti Suzuki has officially opened bookings for the new Swift. The new Maruti Suzuki Swift can be booked for a token amount of Rs 11,000. The car was also showcased to media today. We decided to track the evolution of Swift as a model and also assess its sales statistics in the Indian market.

Tracing the venerable vehicle back to its roots,the first thing we noticed was the Swift badge has been slapped on a lot of vehicles over the past 35 years! Not just talking about its four generations,each generation itself contains a dizzying range of body styles and engine and transmission options ,not to mention the variants produced for the Japanese and the Americans and other foreign countries.

It all started with General Motor’s M Platform. The GM M platform was the designation used by GM for the platform that underpinned the second and third generation Suzuki Cultus and its offspring (Swift). It was designed at GM’s Technical Center in Warren, Michigan, USA. Suzuki designed all the engines, drivetrains and actual body initially. From 1985 through 1989, all models were imported from Suzuki’s facilities in Hamamatsu, Japan. From 1990 on, all North American M-cars were produced at CAMI Automotive in Ingersoll, Ontario, Canada with the exception of the convertible and turbocharged models which were imported from Japan.

Suzuki Cultus (rebadged as Swift outside Japan)

GM did not find the project profitable and the unfinished design was sold to Suzuki. The project was completed by Suzuki and they launched the car as the ‘Cultus’ in the Japanese market. The Swift name plate was used by Suzuki in the markets of Austallia and the Newzealand. Even GM badge engineered it to launch it as Cheverlet Sprint in North America.(The third generation M platform was only sold by Suzuki as the Suzuki Swift in North America as Suzuki decided to create their own Swift to market around the world.)

This is how the first Gen SWIFT looked like!

The First generation Swift was introduced in the year 2000 as a replacement for the Suzuki Cultus. Outside Japan, the “Suzuki Ignis” name was used! Both three- and five-door hatchback body styles were offered, although the three-door was not offered as part of the regular lineup in Japan.

2nd Gen Swift!

The Second generation of the Swift marked a significant departure with the previous Cultus-based models, with Suzuki redesigning the vehicle as less of a “low price alternative” subcompact and more of a “sporty” subcompact hatch. The Swift’s design and driving characteristics focused on the European market with its chassis refined through a road-testing program across Europe.

3rd Gen Swift

The Third generation Swift is currently in sale at the Indian market. It had its wheelbase extended by 50 millimeters over the previous second generation and has many visual updates. While the new car looks different from the old one, its design is an evolution of the radical second generation styling with a longer and more rounded appearance.

4th Gen Swift

The Fourth generation Swift debuted in Japan on 27 December 2016. The hatchback is built on the ‘HEARTECT’ platform which made its debut in 2015 and is the same lightweight platform used for the production of hatchbacks Baleno and Ignis!

Sales Statistics of Maruti Suzuki Swift in India –

  • ~18 Lakh Swift’s has been sold in the Indian soil till date in past 13 years
  • Swift saw a downward trend since 2015 (post the launch of Nexa Baleno). However, it still sells a whopping 1.67 Lakh units/year!
  • The upcoming Swift will carry the same lightweight platform as the current gen Baleno / Ignis.

Swift at 35 years, clearly has carried on the legacy of the Suzuki and this generation will carry on for more years. Swift has made major contribution in making Suzuki a true global car manufacturer and making Suzuki carrying on pole position in India. Surely it is the most anticipated launch of the year and the buzz will explode very soon.

Data Source: Wiki

(This article is written by the latest addition in our team – Gourav Saksham, a dentist by profession and a Petrohead by passion. You can connect with him at gouravsaksham@gmail.com)

Bajaj Auto unveils the all-new 2018 Avengers

Bajaj unveiled the latest avatars of its cruiser offering ‘Avenger’ –

  • Avenger Cruise 220 and Avenger Street 220 gets an all-new 2018 look
  • Both models get new all new LED DRL headlamps, visors, digital consoles and graphics.
Matte Black

The Avenger 220 Cruise comes with a new classic design headlamp with integrated LED DRL’s flanking the sides. The windshield also gets contemporary styling. The new console incorporates a blue coloured backlit full function digital display.

The Avenger Street 220 boasts of an all new roadster design headlamp with LED DRLs incorporated in the bottom section, a bikini fairing and roadster style rear grab. Matching the look of this bike is an amber coloured backlit full function digital display.

Both the 220 cc bikes come with a completely revised tail fender and an all new halo-effect tail lamp. The rear suspension has been improved with 12 % additional travel whilst retaining the tight wheel and fender packaging of the cruiser style. Avenger Cruise 220 will be available 2 classic colors, Auburn Black and Moon White. Avenger Street 220, on the other hand, will come in contemporary and stylish Matte Black and Matte White colors.

Matte White

These technical specifications have been retained. The Avengers come with Bajaj’s trusted 220 cc DTS-i engine to deliver – 19 PS power and excellent low to mid-range grunt with torque of 17.5 Nm. Both bikes come with an oil cooler to ensure all day riding irrespective of external conditions.

Commenting on the launch Mr. Eric Vas, President – Motorcycles Business, Bajaj Auto Ltd, said “Avenger created and leads the Cruiser bike segment in India. The 2018 Avengers break new ground in the evolution of this style. With its distinctive appearance and rich ride performance, the Avenger 220 shall continue to be the gold standard for Cruiser bikes in its class well into the future.”

The Avenger Cruise 220 and Street 220 both will be priced at Rs. 92,954/- (all Ex-Showroom Maharashtra).

Specifications