Nov’16 was nothing but disastrous for the 2-wheeler Industry. ‘Demon’itization impact on the business was catastrophic and the Big 2 (Hero & Honda) degrew respectively.
PS: Mahindra 2 Wheelers witnessed a massive 90% degrowth. The company is currently clueless on what steps to be taken to revive sales. Though the acquisition of BSA & Jawa motorcycles has raised a lot of expectation from the Indian OEM; it will be an extremely time consuming process. We’ll have to wait and see how the Mahindra dealers will survive the tide ahead.
Model-wise Sales Statistics:
Top 25 Two Wheelers for Nov 2016 –
2 TVS offerings in the Top 5 stable! Indeed a good time for the Chennai based Two Wheeler manufacturer.