India's electric two-wheeler market has seen several success stories, but few products have transformed a brand's fortunes as dramatically as the Ather Rizta. Officially announced on May 11, 2026, the Rizta crossed the 3 lakh cumulative sales milestone — achieved in just 25 months from its April 2024 launch. Estimated total wholesales stand at 3,09,501 units as of April 2026. "Since its launch, the Rizta was sharply positioned as a family scooter and has resonated extremely w