Maruti Suzuki’s retail channel for Commercial vehicle buyers has become one of the fastest-growing automobile networks with 325+ outlets in 235+ cities. The Commercial channel offers vehicles in two fuel options - gasoline and factory-fitted S-CNG!. It was also the only OEM to grow in the Financial Year 2021.
The Secret Ingredients :
Backed by the assurance of after-sales service with Maruti Suzuki’s extensive service network, the Commercial retail network recently crossed the milestone of 92,000+ sales. Maruti Suzuki Commercial has an expanded portfolio of commercial vehicles for customers involved in cargo/goods carrying businesses.
Maruti Suzuki has gained a stronghold in Commercial Vehicle Sales and was the sole manufacturer to register positive YoY growth for the Financial Year 2021.
The flexibility of MSIL to service multi-purpose needs.
Cracking Bulk customers, Government orders.
Individual Driver Connect Initiatives.
Partnership in the profitability of vehicle owners.
Satisfying customers with Value-added offerings.
Factory fitted CNG+Petrol.
Robust Service network brings assurance to trust the brand. Maruti has climbed up the rankings and has delivered the highest growth and volumes shot up by about 7,778 units. At a time when the entire commercial vehicle industry de grew, Maruti Added volumes back to back.
Clearly, with a gain of 2.16% in Market share, Maruti has got its priorities right with regards to the commercial business. At a time when all market leaders were struggling, Maruti had a relatively smoother drive into the commercial vehicle business.
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