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Hyundai India sold 4,71,535 Passenger Vehicles in India for FY2021 and the volumes dropped 2.8% when compared to 4,85,309 units sold in FY2020. Hyundai had 72% of its sales coming from the Petrol models, 23% from Diesel models, 5% from CNG and just 0.04% from Electric.
Hyundai India currently has one of the best engine options on offer in the Indian market. It is also the sole OEM in India to offer the entire range (Petrol, Diesel, CNG and Electric). This has helped Hyundai up its game against the competition and improve its market share too. Hyundai was also one of the few OEMs who continued investment in Diesel engine and had Diesel models on sale in the BS6 era too.
Petrol, Diesel CNG and Electric Modelwise Contribution for Hyundai -
Hyundai-Kia duo has emerged as the largest manufacturer of diesel engines, though Mahindra is the largest on a standalone basis! Hyundai's success in the diesel portfolio is largely attributed to its increasing share in the SUV segment. Led by Creta and Venue, Hyundai is also India's No.1 SUV maker!
Apart from CNG, Hyundai saw a volume decline in remaining engine options in FY2021 vs FY2020.
Hyundai smartly retained Diesel's post BS6 implementation and was able to maintain its leadership in the Mid-SUV segment with Creta. Almost 60% of the Creta sold in FY2020 had a Diesel heart.
Venue emerged as the second-largest diesel volume contributor for Hyundai India and almost 21% of the model sales came from diesel trims.
Hyundai too has ramped up its efforts in CNG space. CNG models sales shot up by 132% in FY2021 when compared to FY2020! The best-selling CNG model for Hyundai was Aura and a phenomenal 32% of the model sales came from the CNG variants.
Hyundai had 4 models with CNG option - Grand i10 Nios, Aura, Santro and Xcent. Owing to increase acceptance of CNG models, the contribution shot up to 5% in FY2021 against 2% in FY2020.
Kona's sales have more than halved in FY2021 and is losing out to the competition heavily. While Nexon EV And ZS EV sales peaked in FY2021, Kona missed out due to the high price and comparatively lower features.
Petrol, Diesel CNG & Electric Modelwise Contribution for Hyundai -
8 out of 11 models sold by Hyundai had a diesel engine option! This highlights Hyundai's commitment to the diesel portfolio.
With 65% of its sales coming from Diesel, Tucson was the largest Diesel-dependant model in Hyundai's portfolio. It was followed by Creta, Verna and Elantra.
The market inclination towards petrol cars has surely happened in FY2021 - Even, in Hyundai's case the petrol sales fell by -4%; but diesel volumes slumped by -11% in FY2021 vs FY2020.
Hyundai has played its strategy of continuing with Diesel engines and reaped the benefit with dominance in the SUV segment in FY2021. It is upping its game further with the planned launch of Alcazar and shall increase its volumes in the Diesel segment. However; India's first electric SUV Kona is slowly losing its sheen and the declining volumes is not a positive sign for the Korean major. Hyundai's bet on CNG also played off in FY2021 and gained significant volumes accordingly. Overall; Hyundai has the most balanced portfolio currently and the upcoming launches will make it even more attractive.