Maruti Suzuki Sales Analysis – October 2020
Maruti Suzuki dispatched 1,63,656 units to its dealers in October 2020. It was a 18% growth over October 2019 and 11% growth over September 2020!ModelYear-on-Year ComparoMonth-on-Month ComparoOct’20Oct’19Growth (%)Oct’20Sep’20Growth (%)Swift245891940127%24589226439%Baleno219711623735%219711943313%Wagon R187031435930%18703175816%Alto17850179030%1785018246-2%Dzire1767519569-10%176751398826%Eeco133091001133%133091122019%Vitara Brezza120871022718%12087915332%S-Presso10612106340%10612900018%Ertiga774871978%77489982-22%CELERIO75743669106%757472504%IGNIS45551859145%4555331837%S-Cross2526135686%2526209820%XL624394328-44%2439208717%Ciaz14222371-40%14221534-7%Gypsy596––59637957%TOTAL1,63,6561,39,12118%1,63,6561,47,91211%
Maruti’s Swift superseded Alto again to become the best selling car for both OEM and the Nation for October 2020. It is the third month in succession that Swift overtook Alto!
Baleno too outsold Alto and jumped to the second spot. It recorded a mammoth 35% YoY growth. Also note that rebadged Toyota Glanza sold 2,978 units – the combined Baleno+Glanza sales shall be 24,949 units!
Wagon-R was the third best selling car in Maruti’s portfolio for Oct 2020. There is a spike seen in the sales of entry level cars and Swift/Alto/Wagon-R sales are a testimony for it.
Alto slipped to the fourth position and was 853 units short of the third best selling Wagon R in Oct’20. It had a flat YoY growth.
Dzire was one of the few Maruti models to post a degrowth in Oct 2020 as well – drop is obviously due discontinuation of diesel variant. Maruti has aggressively launched a slew of campaigns under ‘Calculate Kiya Kya’ to highlight how diesel cars can prove to be costly in longer run. Believe Maruti has no other option now!
Ciaz seems to be outdated in front of the New City & Verna. Its volumes have dropped significantly (-40% YoY) and diesel model discontinuation has added to its woes. Even S-Cross sold much higher than Ciaz in Oct’20!