2020 SUV Sales – Hyundai & Kia contribute to 49% of the SUVs sold in India

Hyundai and Kia sold a combined 3,15,532 SUVs in 2020 and had a collective Market Share of 48.7%. Creta & Seltos emerged as the best selling SUVs for the respective OEMs.

  • Hyundai emerged as India’s Biggest SUV manufacturer and commanded a Market Share of ~28% in 2020!
  • It was closely followed up by its sibling Kia Motors. Kia outsold the likes of Mahindra & Maruti in terms of SUV sales and ranked second in the table.
  • Mahindra seats itself in the third spot and sold 1.3 Lakh SUVs in the year 2020. M&M which was once known to be ‘The Maruti of SUV segment’ as it had >50% Market Share in the segment – has lost significantly to the new entrants in the segment (Hyundai/Maruti/Kia).
  • Maruti’s performance in the segment is largely dependent on Brezza. As the model shed its Diesel engine; the loss of sales was significantly higher. Even S-Cross & Gypsy couldn’t contribute much.
  • Tata ranked 5th in the table and had 2 SUVs on sale in 2020 – Nexon & Harrier. With the 2021 Safari stepping in; will Tata strengthen its presence in the segment?




A look at the Top 10 Selling SUVs of 2020 – 

Rank OEM Model CY 2020 CY 2019 YoY (%)
1 Hyundai Creta 96,989 99,736 -2.8%
2 Kia SELTOS 96,932 45,494 113.1%
3 Maruti Vitara Brezza 83,666 1,27,094 -34.2%
4 Hyundai Venue 82,428 70,443 17.0%
5 Mahindra Bolero 55,433 69,656 -20.4%
6 Tata NEXON 48,842 49,312 -1.0%
7 Kia SONET 38,363 0
8 Mahindra XUV300 32,197 40,197 -19.9%
9 Mahindra Scorpio 31,240 46,725 -33.1%
10 Ford Ecosport 27,181 39,989 -32.0%
  • Hyundai Creta was the best-selling SUV in India with sales of 96,989 units in the year 2020.
  • Kia Seltos was just 57 units short of Creta and ranked second. Seltos has had a splendid journey in the Indian market and single handedly established Kia as a prominent SUV maker in India.
  • Maruti’s Brezza ranked third with dispatches of over 83.6k units in 2020. It was also India’s best selling Sub-4m Compact SUV for 2020. However; it degrew a hefty -34.2% YoY and lacks a diesel engine in its portfolio.
  • Hyundai’s Venue followed Brezza closely and ranked 4th in the table.
  • The Top 10 models had 2 models from Hyundai, 2 from Kia, 1 from Maruti, 3 from Mahindra 1 from Tata and 1 from Ford.

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