Atul Auto outsells Mahindra Three Wheelers in September 2020!

Mahindra Three Wheelers struggled due to the delay in launching the BS6 avatar of its flagship three wheeler brand Alfa. Hence OEMs like Atul Auto & TVS gained clear lead over M&M in Three Wheeler Sales.

OEM wise Three Wheelers Sales / Registration Figures – 

Source: FADA research
  • Bajaj Auto maintained its Numero Uno spot. However; it registered a fall of -64% YoY and its market share declined too by -5.3%.
  • Piaggio YoY sales fell by -49% and it could sell only 5,394 units in September 2020. It anyhow recorded a Market Share increase of 4.3%.
  • Rajkot based Atul Auto stood third in the list and fared better than the likes of TVS & Mahindra!
  • Due to Covid19 led Supply Chain disruptions; M&M could launch the BS6 range of three wheelers only in Oct’20. This has led to the OEM losing its third spot in the category & Mahindra lost pretty significant Market Share as well.
  • Do note that ‘Others including EV’ had the lowest YoY decline and also the highest Market Share increase (15.8%). We expect that the EV’s are rapidly catching up in the 3W space and is reflecting accordingly in the sales volumes.




Statewise Three Wheeler Sales Statistics – 

  • Bihar was the No.1 state in terms of 3 wheeler sales too! Around 4,776 units of 3 wheelers were sold in Bihar alone – which is almost 20% of the nation’s 3W sales volumes!
  • Bihar’s neighboring state UP came in a close second and 3,942 three wheelers were sold in Sep 2020.
  • West Bengal ranked third with sales of 1,941 units.

Note:

  1. The above numbers do not have figures from AP, MP, LD & TS as all these States/UT’s are not yet on Vahan 4.
  2. Vehicle Registration Data has been collated as on 06.10.20 and in collaboration with Ministry of Road Transport & Highways, Government of India and has been gathered from 1,254 out of 1,461 RTOs.

One thought to “Atul Auto outsells Mahindra Three Wheelers in September 2020!”

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