Clash of Titans – C Segment Sedans
Honda Cars in a recent press statement announced that its bestseller City has registered a sales of 62,573 units in full year 2017 and thus becoming the highest selling mid-size sedan during calendar year 2017! (Source) We did an analysis on the data and figured that City did overtake Ciaz by a mere 606 units! The competition was indeed stiff and City achieved the feat with a close margin. However, the segment has got very interesting – It combined contributed to 1,72,620 units in 2017 and contributed over 5% of overall passenger cars sales! Also interesting is the fact that the Top-2 sellers (City+Ciaz) contributed over 72% of the sales in the segment! Hyundai’s Verna has got mixed responses till now and the Dec’17 sales was way behind expectations! Only 1,953 Verna sold in Dec’17 and the numbers atleast are a setback for the Korean OEM. Hope it could re-surge in the coming months. Rapid & Verna combined could sell 20,158 units – Another interesting fact here is that the Rapid sells almost 51% more than the Vento!
See the Top 5 sellers of the segment for 2017 –