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Honda Motorcycles and Scooters India has plans to make its India operations an export hub. It has established a new “Overseas Business Expansion” vertical for spearheading the same.
The Overseas Vertical will be based out of HMSI’s Manesar Facility in Haryana. It will strategically integrate the SEDBQ (Sales, Engineering, Development, Purchasing, and Quality) functions under strategically integrates SEDBQ (sales, engineering, development, purchasing, and quality) functions to create one roof as it creates a globally optimal operating system, it added.
It will create new synergy by integrating the company’s export-import sales function with that of quality, purchase, development, homologations, manufacturing and logistics.
“This major organizational restructuring within Honda 2 Wheelers India will harness the strength of over 100 associates across different functions coming together with one aim – making Honda India the global hub for two-wheeler exports,” the firm said.
“With this restructuring, the firm is strengthening the business constitution and improving competitiveness to meet the high expectation from Global Honda,” said Atsushi Ogata, MD, President, and CEO.
HMSI is now exporting its products to 35 diverse markets: in Europe, Central and Latin America, Middle East, South-East Asia, Japan, and SAARC nations.
The company exports 19 two-wheeler export models while fulfilling country-specific homologations and regulatory requirements that include the Euro 5 norms.
HMSI has been backed by fast product portfolio expansion as also additional overseas allocation by its parent Honda Motor Co (Japan). It also wants to unveil its mid-sized motorcycles in overseas markets.