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Tata Motors Sales Analysis – August 2020

Tata Motors sold 18,583 units in August 2020 and registered a YoY growth of massive 154% & MoM growth of 24%. It crossed the 18k sales mark after 17 long months and was India’s 3rd biggest OEM in Aug’20.ModelYear-on-Year ComparoMonth-on-Month ComparoAug’20Aug’19Growth (%)Aug’20July’20Growth (%)Tiago5743303789%574353378%Nexon51792275128%5179432720%ALTROZ49510–4951363636%HARRIER1694635167%169498572%TIGOR101683322%101672740%Bolt023–0––Zest0294–0––Safari+Storme083–0––Hexa0136–0––TOTAL18,5837,316154%18,58315,01224%

  1. Tiago was the best selling Tata and 5,743 units were shipped in Aug 2020. It grew 89% Year on Year and 8% Month on Month.

  2. Nexon registered a strong sales performance too and was the second best seller for Tata in August 2020. The New Nexon was able to cross the 5k mark and 5,179 units were dispatched in August 2020.

  3. Altroz seems to have slowly picked pace and recorded an offtake of 4,951 units in August 2020. The increasing volumes for the model is a positive sign for Tata Motors. In fact; Altroz recorded its all time highest sale in August 2020 since launch!

  4. Harrier managed to sell 1,694 units and could record 167% YoY growth and 72% MoM growth. This was the highest sales volume for Harrier in the past 15 months!


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