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Sonalika has further capitalized on its strong performance in FY’21 with best ever overall January sales of 10,158 tractors, selling 8,154 tractors in domestic market and 2,004 tractors in exports. The company has registered 46% growth over 5,585 tractors sold in January’20 in the domestic market.
Sonalika registered highest ever overall January sales volume of 10,158 tractors, which is well above 7,220 tractors sold in January’20. Sonalika has powered ahead with a significant margin to sell 8,154 tractors in domestic market in Jan’21, around 46% higher than 5,585 tractors sold in Jan’20.
Sharing his thoughts on the company’s approach, Mr. Raman Mittal, Executive Director, Sonalika Group, said, “Sonalika is committed to develop cutting edge technologies for tractors and implements in a responsible way. While driving farm mechanization, our aim is to raise increase customer productivity significantly without increasing total cost of product ownership. Banking on the strong platform built even during the pandemic, we have surged ahead further with our best ever overall January sales performance of 10,158 tractors. We have sold 8,154 tractors in domestic market and clocked 46% growth over January’20 sales of 5,585 tractors. Such a dynamic performance is powered by our heavy duty product portfolio which now includes the versatile Sikander DLX Potato Special series especially designed for potato farmers. The special edition series is yet another reflection of the company’s commitment to be a farmer centric brand and “Leading Agri Evolution’ across the world.”
He added, “The agriculture industry led the economy’s revival from the worst seen during the pandemic as the demand for customised tractors and implements is surging across segments. New age technologies are gradually taking centre stage across the tractor industry in the post-Covid world which is another healthy sign for growth for industry in 2021. We have established strong foundations with our World No.1 vertically integrated tractor manufacturing plant, strong dealer network and tech-enabled supply chain to address varied farmer needs with our hi-tech product portfolio and bring farm prosperity across regions.”
The company introduced 5 new premium tractors in 2020 which included Tiger, Sikander DLX, Mahabali and Chhatrapati series in diesel segment which were joined by India’s first field ready electric tractor, the Sonalika Tiger Electric, which is also the most affordable 4W EV in India.