TVS Sales Analysis – February 2026: iQube & Jupiter Drive Growth While Apache Sees MoM Dip

TVS Motor Company delivered a strong performance in February 2026, with multiple models posting healthy year-on-year (YoY) growth. The company’s portfolio showed strength across scooters, motorcycles, and EVs, though month-on-month (MoM) trends remained mixed.

Here’s a detailed model-wise breakdown:

Top Performers of the Month

1. Jupiter Continues to Lead

• Feb 2026 Sales: 1,27,089 units

• YoY Growth: +23%

• MoM Growth: -2%

The Jupiter remained TVS’s best-selling model, contributing significantly to overall volumes. Despite a slight MoM dip, its consistent YoY growth highlights strong demand in the family scooter segment.

2. iQube Electric – EV Growth Engine

• Feb 2026 Sales: 38,054 units

• YoY Growth: +61%

• MoM Growth: +1%

TVS’s electric scooter, iQube, continues its aggressive expansion, emerging as one of the fastest-growing products in the lineup. It reflects the rising demand for EVs in India.

3. Apache Range – Stable but Under Pressure MoM

• Feb 2026 Sales: 45,166 units

• YoY Growth: +19%

• MoM Growth: -12%

The Apache series maintained strong YoY growth but saw a double-digit MoM decline, indicating short-term demand fluctuations in the performance motorcycle segment.

Key Growth Highlights

Ntorq – Strong Scooter Momentum

• YoY Growth: +52%

• MoM Growth: -13%

Ntorq continues to be a youth favorite, though MoM decline suggests seasonal or supply-related factors.

Radeon & Sport – Consistent Growth

• Radeon: +59% YoY

• Sport: +44% YoY

Both commuter motorcycles performed well, strengthening TVS’s position in the mass motorcycle segment.

Ronin & RR310 – Premium Segment Surge

• Ronin: +113% YoY

• RR310: +417% YoY

The premium category saw explosive growth, especially RR310, albeit on a lower base. This indicates growing traction in aspirational segments.

Segments Overview

Scooters

• Strong YoY growth across Jupiter, Ntorq, and iQube

• Minor MoM corrections indicate normalization after strong January sales

Motorcycles

• Solid YoY growth across most models

• MoM declines in Apache and Sport highlight short-term softness

Electric Vehicles

• iQube remains a key pillar for future growth